Details of Theor Wille Intertrade FZE

It was 1844, and the German business visionary was entering the trans-Atlantic espresso business amongst Brazil and Europe. At the time, most by far of Brazilian espresso shipments to Europe went from vast urban areas, similar to Rio de Janeiro, to unified merchants in the United Kingdom. It was a wasteful, costly framework – and Wille was only the trailblazer it required.